Discover the strategic necessity of an affiliate agreement for your program. From establishing trust to legal protection, explore the benefits and essential elements. Learn why it's more than just paperwork.

If you've ever wondered about the magic behind affiliate link cookies and how they impact your program, you're in the right place. Dive into our comprehensive guide that sheds light on the role of affiliate cookies, the optimal cookie duration for various products, and the essential considerations for choosing between first-click and last-click attribution models. Discover how to strike the perfect balance and leverage them to elevate your affiliate program's performance.